📜 PuppyReports™

Powered by Ethical Dogs International LLC
Terms & Conditions, Disclaimers, and Privacy Policy
Effective Date: August 25, 2025

1. Introduction

Welcome to PuppyReports™ (“PuppyReports,” “we,” “our,” or “us”), operated by Ethical Dogs International LLC, a New Mexico company.

Our mission is to elevate ethical breeders, rescues, and rehomers, protect buyers, and provide transparency across the canine community.

By using our websites, platforms, directories, and related services (the “Services”), you agree to these Terms & Conditions. These terms form a legally binding agreement between you and Ethical Dogs International LLC. If you do not agree, do not use the Services.

2. Definitions

  • Entity – Any party listing dogs, litters, or services on our platform. This includes breeders, rescues, and rehomers.

  • Breeder – An individual or business engaged in planned canine breeding for sale or placement.

  • Rescue – A nonprofit or private group dedicated to rescuing, rehabilitating, and rehoming dogs.

  • Rehomer – An individual or family rehoming a personal dog, outside of organized breeding or rescue activity.

  • Verified – A status granted after review of documentation submitted by an Entity. Verification indicates reporting compliance but does not guarantee health, temperament, or availability of any dog.

  • Complaint – A report submitted by buyers, rescues, rehomers, or peers regarding concerns with an Entity.

  • User – Any person accessing the Services, including Entities, buyers, reviewers, and members of the public.

  • Microchip Lookup – Registry feature allowing confirmation of ownership or Entity connection by microchip number.

3. General Use of the Services

  • You must be at least 18 years old to create an account.

  • You are responsible for the accuracy of all information submitted.

  • We may update, suspend, or remove listings, reviews, or complaints at our discretion.

  • Access to certain features (e.g., rebuttals, badges, dashboard tools) requires paid membership.

4. Memberships and Fees

  • Membership fees are non-refundable, including if accounts are suspended or removed due to ethics enforcement.

  • Memberships may be billed monthly or annually and auto-renew unless canceled before renewal.

  • Benefits (badges, rebuttal rights, visibility boosts, etc.) activate only after payment and documentation review.

5. Verification & Reporting System

  • Verification is not a guarantee of quality. Paid membership covers evaluation, but badges must be earned through submitted documentation.

  • Entities may submit contracts, health testing, policies, etc.

  • Private records submitted are not posted publicly. They are deleted after 30 days; only metadata (confirmation that a report was submitted) is retained.

  • Entities may choose to make medical or genetic results public.

  • The directory reflects reported status: none, partial, or complete.

Public Responsibility:

  • Ask Entities for detailed reports.

  • Verify veterinary results with licensed professionals.

  • Confirm temperament, availability, and accuracy of claims.

We do not guarantee dog availability, health, or quality.

6. Ethics & Definitions

Ethics means practices that prioritize the health, welfare, and humane treatment of dogs above profit.

Indicators of ethical practices include:

  • Proper housing, nutrition, and veterinary care

  • Transparent contracts and lifetime return policies

  • Responsible breeding intervals and medical testing

  • Adequate socialization, exercise, and temperament care

  • Compliance with licensing and welfare standards

Unethical practices include neglect, misrepresentation, overbreeding, lack of veterinary care, poor sanitation, or puppy mill activity.

7. Complaints, Reviews & Rebuttals

  • Complaint Display Policy: Only status labels (“Complaint on Record,” “Under Ethics Review,” “Resolved”) appear publicly.

  • Complaint evidence is reviewed internally, then deleted after 30 days.

  • Entities have 30 days to rebut with evidence before a label appears.

  • If a complaint is successfully rebutted with evidence, it is deleted in full — no strikes, no public record, no residual status.

  • Serious allegations (fraud, abuse, neglect) may trigger immediate suspension.

  • Reviews must be truthful, based on direct experience, and may be removed if false or abusive.

8. Microchip Lookup & Registry

  • Public can search chip numbers to check Entity connections.

  • Verified Entities may have contact info displayed; unverified remain masked.

  • Entities are notified when their chip is searched.

  • We are not responsible for outdated, missing, or incorrect chip records.

9. Rehoming & Rescue Listings

  • Owners must provide truthful information.

  • Rescues must comply with welfare laws.

  • Listings may be removed if misleading or unethical.

10. Service Providers & Ads

  • Third-party ads (trainers, repro services, transport, etc.) are informational only.

  • We do not endorse or guarantee third-party providers. Perform independent due diligence.

11. Suspension & Termination

We may suspend or terminate accounts for:

  • Abuse, neglect, or unethical practices

  • Repeated or unresolved complaints

  • Fraudulent activity, chargebacks, or contract breaches

  • Violation of these Terms

No refunds are given for terminated memberships.

12. Disclaimers

  • We do not breed or sell dogs.

  • We do not guarantee the health, temperament, availability, or quality of any dog listed.

  • Verified badges and complaint scores are informational only.

  • Users assume all risks in transactions, transport, and ownership.

  • We exist to help the public identify trustworthy Entities and avoid scammers, mills, and unethical operators.

13. Limitation of Liability

To the fullest extent allowed by law:

  • PuppyReports™ / Ethical Dogs International LLC is not liable for damages, disputes, or losses from transactions with Entities.

  • Our Services provide reporting, directory listings, and complaint summaries only.

14. Privacy Policy

What We Collect

  • Account info (name, email, phone, address)

  • Payment info (handled by processors; we do not store card data)

  • Microchip numbers, dog details, verification documents

  • Complaint/review submissions

What We Keep

  • Verification docs deleted after 30 days; metadata retained

  • Complaint/score metadata, membership and payment logs retained

What We Share

  • Public directory info (Entity name, location, breeds, badge status)

  • Complaint/review summaries (status only)

  • Microchip results (limited by verification status)

  • We never sell personal information.

Security: Encrypted connections, secure storage, role-based access.

15. Jurisdiction

These Terms are governed by the laws of New Mexico, USA.

16. Updates

We may update these Terms periodically. Continued use constitutes acceptance.

17. Contact

📧 support@puppyreports.com
📬 Ethical Dogs International LLC, Albuquerque, NM

🔹 Footnote for clarity: PuppyReports™ is the consumer-facing brand and platform. Ethical Dogs International LLC is the owning and operating legal entity.